Social networks cannot be considered as new channels within the CRM network.

Question

Quizplus · Accepted Answer

Social networks can be considered as new channels within the CRM network as they offer new ways to interact with customers and gather information about their needs and preferences. Companies can use social media platforms to engage with customers, respond to their queries and complaints, and provide them with relevant information and offers. They can also track customer behavior and sentiment on social media to gain insights into their preferences and opinions, which can help them to improve their products and services. Therefore, social networks are an important part of the modern CRM ecosystem.

Social Networks Cannot Be Considered as New Channels Within the CRM