On which level do ads and their goals work?
A) satisfying consumers' objectives by engaging them with a relevant message that catches their attention, speaks to their interests, and remains in their memories
B) achieves the company's marketing objectives
C) are recognized by peers in the industry for their creativity
D) A and B
E) A, B, and C

Question

Quizplus · Accepted Answer

Ads work on satisfying consumers' objectives by engaging them with relevant messages (A) and achieving the company's marketing objectives (B). Recognition for creativity (C) is a positive outcome but not a primary function of how ads and their goals work.

On Which Level Do Ads and Their Goals Work