For consumer goods research,the focus group should be
A) 4 or 5 individuals
B) 6 or 7 individuals
C) between 8 and 12 individuals
D) between 13 and 15 individuals
Correct Answer:
Verified
Q23: A focus group typically lasts
A) 45 minutes
Q24: Key qualifications for a moderator include
A) conveyance
Q25: Qualitative research techniques can be identified by
Q26: Personal interviews are used extensively in international
Q27: The advantage of a natural environment observation
Q29: When one person tries to dominate the
Q30: The psychogalvanometer can be used to measure
Q31: Focus groups can be used for all
Q32: The depth interview differs from the focus
Q33: Relationships in a qualitative data matrix from
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