Gold Hair Shampoo Advertises That It Is the Best for Bringing

Gold Hair shampoo advertises that it is the best for bringing out golden highlights of people with blond hair. Gold Hair ads state: "Tests prove that our shampoo is superior to other shampoos in making blond hair shine like gold." What FTC program monitors such claims?

A) the product purity program
B) the deceptive acts program
C) the proof of product program
D) the consent decree program
E) none of the other choices