When Donna sold cellular phones in the early 1990s, she knew that her customers didn't know very much about them, so she spent time explaining how they worked and how they might benefit the user. Which goal of promotion is Donna demonstrating?

Question

Quizplus · Accepted Answer

Donna is demonstrating the informing goal of promotion by educating her customers about cellular phones, their functionality, and their benefits, which is essential when consumers are not familiar with a product.

When Donna Sold Cellular Phones in the Early 1990s, She