An affiliate agreement should specify the length of time from the initial click-through to the completed purchase during which the affiliate will get credit for the purchase.

Question

Quizplus · Accepted Answer

An affiliate agreement should indeed specify the duration of the cookie life or tracking period, which is the time from the initial click-through by a potential customer to the completed purchase, during which the affiliate earns credit for the sale. This is crucial for determining how commissions are tracked and paid.

An Affiliate Agreement Should Specify the Length of Time from the Initial