When firm managers research the external business environment of a potential market they most likely examine all of the following except ________.

Question

Quizplus · Accepted Answer

Human resources typically refer to the internal aspects of a firm, such as employee skills, labor costs, and organizational culture, rather than external market conditions. Buyer preferences, risk, and competing products are all external factors that managers would examine when researching a potential market.

When Firm Managers Research the External Business Environment of a Potential