Franchising is when a firm gives another firm the right to sell its products.

Question

Quizplus · Accepted Answer

Franchising is a business model where a firm (the franchisor) gives another firm or individual (the franchisee) the right to use its trademark or trade name as well as certain business systems and processes, to produce and market a good or service according to certain specifications. The franchisee usually pays a franchise fee for these rights.

Franchising Is When a Firm Gives Another Firm the Right