The two approaches to licensing are licensing without the name and licensing with the name.
Correct Answer:
Verified
Q19: In terms of mode of entry, companies
Q20: In terms of international entry mode, direct
Q21: Indirect exporting does not require market expertise
Q22: In terms of international entry mode, indirect
Q23: Exporting, a popular international entry mode, presents
Q25: Franchising is the principal international entry mode
Q26: Joint ventures are international entry modes that
Q27: A special type of joint venture is
Q28: In terms of risk, having branch offices
Q29: Loosely stated, all joint ventures, licensing agreements,
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