According to the VALS2 psychographic classification, believers are trendy, fun-loving consumers who are concerned about others' opinions and approval. They demonstrate to peers their ability to buy.

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According to the VALS2 psychographic classification, it is the strivers are young, impulsive, trendy, fun-loving consumers who are concerned about others' opinions and approval. They demonstrate to peers their ability to buy.

According to the VALS2 Psychographic Classification, Believers Are Trendy, Fun-Loving