In making an advertising decision,a franchisor or franchisee should have the primary objectives of advertising address each of the following issues,except:
A) to inform potential purchasers
B) to discourage competitors
C) to persuade potential customers to buy from your firm
D) to remind customers of your product/service availability
Correct Answer:
Verified
Q1: A market can be defined by four
Q2: Development of an integrated marketing strategy requires
Q3: Casual dining places have,generally,targeted which group as
Q4: Which of the following questions is least
Q5: Over time,most franchisors have developed a system
Q6: Potential customers can be grouped into market
Q8: Marketing research in franchising is done primarily
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