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Orion Tires, Inc

Question 43

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Orion Tires, Inc., has recently introduced a second all-weather tire into its product line called the Ice Crusher. The company has asked customers to rate the tire on a scale of 0 to 5 (with 5 being most satisfactory) on four attributes: durability; handling; road noise; and traction. The results of the survey for the Ice Crusher and existing customer survey data for Orion's other all-weather tire, the Snow Plow, are given in the table below:
Orion Tires, Inc., has recently introduced a second all-weather tire into its product line called the Ice Crusher. The company has asked customers to rate the tire on a scale of 0 to 5 (with 5 being most satisfactory) on four attributes: durability; handling; road noise; and traction. The results of the survey for the Ice Crusher and existing customer survey data for Orion's other all-weather tire, the Snow Plow, are given in the table below:    Required:  a. Create a radar chart for each of the tires. b. How do the tires compare? What attribute of the Ice Crusher would give Orion the greatest concern? Required:
a. Create a radar chart for each of the tires.
b. How do the tires compare? What attribute of the Ice Crusher would give Orion the greatest concern?

Correct Answer:

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a)
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b)
The Ice Crusher outperfor...

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