With ______, manufacturers practically eliminate all discounts and allowances to retailers-instead the manufacturers offer retailers consistent low prices.
A) high-low pricing
B) flexible pricing
C) everyday low pricing
D) penetration pricing
E) loss leaders

Question

Quizplus · Accepted Answer

Everyday low pricing (EDLP) is a pricing strategy where companies offer a low price to consumers on a consistent basis, rather than relying on sales, discounts, or promotions. This approach simplifies the pricing structure and aims to build customer loyalty by offering predictably low prices every day.

With ______, Manufacturers Practically Eliminate All Discounts and Allowances to Retailers-Instead