A cosmetics manufacturer gathers data on competitors (such as number of models by product type and price range, distribution outlets, and advertising by medium) and compiles these statistics into a complex computer data bank. The firm is involved with

Question

Quizplus · Accepted Answer

Data warehousing involves collecting and managing large amounts of data from multiple sources to create a central repository for analysis and decision-making. In this case, the cosmetics manufacturer is gathering data on competitors and compiling it into a complex computer data bank, which is a characteristic of data warehousing.

A Cosmetics Manufacturer Gathers Data on Competitors (Such as Number