The ____ is the percentage of recipients who have clicked on one of the links within the e-mail and visited the Web site.
A) convert rate
B) click-thru rate
C) open rate
D) bounce rate
Correct Answer:
Verified
Q39: The _ is an area of a
Q40: _ is a different approach to public
Q41: _ is a commonly used form of
Q42: An _ list is a list populated
Q43: The _ is the percentage of recipients
Q45: The _ is the percentage of e-mails
Q46: _ are typically used to increase short-term
Q47: A(n) _ campaign is one in which
Q48: The marketer can offer an incentive to
Q49: According to Jupiter Research, over _% of
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