When handling the news media during a crisis communication situation, it is acceptable to make "off the record" comments as long as you make it clear to the media that your comments should not be made public.

Question

Quizplus · Accepted Answer

In crisis communication, "off the record" comments can still be risky as there is no guarantee that the media will honor the request, potentially leading to unintended public disclosure.

When Handling the News Media During a Crisis Communication Situation