"Stars" are items with high sales volume but relatively low contribution margins.

Name: "Stars" are items with high sales volume but relatively low contribution margins.
Brand: Quizplus
Rating: 4.7 (44 reviews)

Question

Quizplus · Accepted Answer

"Stars" typically refer to items or products in a business portfolio that have both high market growth and a high market share, indicating they are popular and potentially profitable, but not specifically characterized by sales volume or contribution margins.

"Stars" Are Items with High Sales Volume but Relatively Low