In a truly market-oriented organization,all employees are involved in the intelligence-gathering and dissemination process.

Question

Quizplus · Accepted Answer

In a market-oriented organization, all employees are encouraged to gather and share intelligence about customers, competitors, and marketplace trends to inform decision-making and identify new opportunities. This includes not only those in marketing and sales roles but also those in operations, product development, finance, and other areas.

In a Truly Market-Oriented Organization,all Employees Are Involved in the Intelligence-Gathering