Consumers prefer objects that are consistent with the golden section.

Name: Consumers prefer objects that are consistent with the golden section.
Brand: Quizplus
Rating: 4.8 (40 reviews)

Question

Quizplus · Accepted Answer

Studies have shown that consumers have a preference for objects that are consistent with the golden section, a ratio of approximately 1:1.618, which is considered to be aesthetically pleasing. This ratio can be found in many objects, from art and architecture to everyday objects like smartphones and cars.

Consumers Prefer Objects That Are Consistent with the Golden Section