Environmental scanning involves monitoring the firm's pollution emissions.

Question

Quizplus · Accepted Answer

Environmental scanning involves monitoring the external environment to identify and analyze trends and opportunities that may affect the firm's performance. It includes factors such as economic, political, social, and technological trends, as well as competitors, customers, and suppliers. Monitoring pollution emissions falls under the category of monitoring and managing the firm's environmental impact, which is typically part of a broader environmental management strategy.

Environmental Scanning Involves Monitoring the Firm's Pollution Emissions