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A Low-Passive Pricing Strategy

Question 29

Multiple Choice
A low-passive pricing strategy:
A) emphasizes superior value of the product.
B) emphasizes nonprice competitive factors.
C) offers discounts.
D) avoids price comparisons.

A low-passive pricing strategy:


A) emphasizes superior value of the product.
B) emphasizes nonprice competitive factors.
C) offers discounts.
D) avoids price comparisons.

Correct Answer:

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