_____ is/are used to analyze and improve results in marketing performance measures such as the number of orders processed,customer complaints,and territory sales.
A) Value chain analysis
B) Benchmarking
C) Quality-control charts
D) Cluster analysis

Question

Quizplus · Accepted Answer

Quality-control charts are used to analyze and improve performance measures in marketing. These charts help to identify trends and patterns in data related to customer complaints, order processing, territory sales, and other marketing metrics. With these insights, businesses can take corrective action and make improvements to their marketing processes to better meet customer needs and drive results. Value chain analysis, benchmarking, and cluster analysis are not specifically used for marketing performance measures like these.

_____ Is/are Used to Analyze and Improve Results in Marketing