Climate has an important impact on international marketing activities because it is shown to influence:

Question

Quizplus · Accepted Answer

Climate can impact culture by influencing traditional practices and customs related to food, clothing, and housing. It can also affect consumption preferences by influencing product demand (e.g., seasonal products), production decisions (e.g., adapting to weather conditions), and even transportation and logistics (e.g., delays due to extreme weather events). Additionally, the availability and cost of construction and manufacturing materials can also be affected by climate-related events (e.g., hurricanes, floods, droughts). Therefore, options A and D are both correct.

Climate Has an Important Impact on International Marketing Activities Because