Which of the following views on decision making is most closely associated with the economics of information approach to the search process, assuming that consumers collect just as much data as needed to make an informed decision?
A) experiential perspective
B) traditional perspective
C) constructive perspective
D) behavioral influence perspective

Question

Quizplus · Accepted Answer

The economics of information approach assumes that consumers are rational decision-makers and will collect just the right amount of data to make an informed decision. This aligns with the traditional perspective on decision making, which also assumes that people are rational and use a systematic, step-by-step approach to making decisions. Both the experiential perspective and the constructive perspective assume that decision making is influenced heavily by emotions and subjective experiences, while the behavioral influence perspective emphasizes the role of external cues and social norms in shaping decisions.

Which of the Following Views on Decision Making Is Most