Sally believes in protecting the environment and likes the concept of recycling. However, in her area, it requires a lot of effort for her to recycle. For her to recycle, she has to sort her items and haul them herself to the recycling center in her town, requiring a high level of effort. Given this level of effort, how likely is it that Sally will recycle?

Question

Quizplus · Accepted Answer

The high level of effort required for Sally to recycle makes it somewhat unlikely that she will recycle. Research has shown that the easier it is for someone to engage in a behavior, the more likely they are to do it. Therefore, the difficulty of the task can be a predictor of behavior.

Sally Believes in Protecting the Environment and Likes the Concept