
Why did the Industrial Revolution lead to a growth in marketing research?
A) Manufacturers were producing goods for distant markets and consumers.
B) Colleges were teaching courses in marketing research.
C) Craftsmen and artisans of the day knew their customers.
D) Alfred Politz introduced statistical theory for sampling.
E) Growth was limited to the spread of government agencies and so most marketing research was performed for the government.
Correct Answer:
Verified
Q14: Internal suppliers organize the research function:
A)by type
Q15: What kind of research firm would provide
Q16: In discussing the structure of the marketing
Q17: The first continuous and organized research is
Q18: Which of the following statements best describes
Q20: Collecting information that is made available to
Q21: What are the two primary philosophies regarding
Q22: What does "frugging" refer to?
A)selling under the
Q23: Researchers,hidden from view,recording the behavior of unsuspecting
Q24: According to the definition given in your
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