Which of the following is not true of secondary data,or information?
A)They have been collected for a purpose.
B)They are almost always a part of a marketing research project.
C)They are widespread and readily available.
D)They are difficult to find because you must first petition the researcher to get the data.
E)You can conduct a search for secondary information on virtually any topic quickly and efficiently.

Question

Quizplus · Accepted Answer

Secondary data is widely available and collected for a purpose, and it is not necessary to be a part of a marketing research project. However, it may be challenging to find specific secondary data if it is not publicly available, and it may require permission or authorization from the researcher or organization that holds the information.

Which of the Following Is Not True of Secondary Data,or