An MNC uses which international strategy for entering a foreign market by simply shipping goods produced in the company's home country to other countries for marketing to minimize risk and to experiment with a specific product?

Question

Quizplus · Accepted Answer

Exporting strategy involves sending products produced in the home country to foreign markets for sale. This strategy is usually the least risky and can be used to test the market, gain experience, and minimize risk before committing resources to other international strategies such as licensing or joint ventures. Therefore, exporting is the best choice for an MNC that intends to experiment with a particular product in a foreign market.

An MNC Uses Which International Strategy for Entering a Foreign