
Which one of the following is NOT a characteristic of a firm that has chosen a captive company strategy?
A) Probably most appropriate for a company with a strong competitive position in a growing industry.
B) The firm reduces its functional activities to reduce costs.
C) The firm gains a certainty of sales and production in return for becoming heavily dependent upon another firm for at least 75% of its sales.
D) One of its customers makes up a large percentage of the company's sales and wants the company to keep operating as its supplier.
E) Management desperately seeks an "angel" to guarantee the company's continued existence.
Correct Answer:
Verified
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