A societal marketing philosophy describes the operations of companies whose corporate missions reflect their desire to do good.

Question

Quizplus · Accepted Answer

A societal marketing philosophy is focused on fulfilling the needs and wants of the target market while also improving societal welfare. Companies that adopt this philosophy often seek to promote environmental sustainability, support ethical practices and contribute to social causes. Therefore, the statement "A societal marketing philosophy describes the operations of companies whose corporate missions reflect their desire to do good" is true.

A Societal Marketing Philosophy Describes the Operations of Companies Whose