A highly profitable,short-term customer is a ________.
A)true friend
B)butterfly
C)stranger
D)barnacle
E)true believer

Question

Quizplus · Accepted Answer

A highly profitable, short-term customer is referred to as a "butterfly" because they are attracted to a company's offering for a brief period before moving on to another opportunity. While they may generate a significant amount of revenue in the short-term, they are not loyal customers and are unlikely to make repeat purchases.

A Highly Profitable,short-Term Customer Is a ________