The marketing strategy section of the marketing plan spells out goals and budgets for each month or quarter so the management can review each period's results and take corrective action as needed.

Question

Quizplus · Accepted Answer

The marketing strategy section outlines the overall approach and tactics to achieve marketing goals, while the implementation or action plan section typically details specific goals, budgets, and timelines for review and adjustments.

The Marketing Strategy Section of the Marketing Plan Spells Out