Which of the following is True about the technology trends that marketers should monitor?
A) A growing portion of U.S. R&D expenditures are going toward the research side as opposed to the development side.
B) Today, the time between idea and implementation is expanding.
C) China leads the world in spending on research and development.
D) The pace of change is accelerating today.
E) The government has decreased regulation of technological change.

Question

Quizplus · Accepted Answer

The statement "the pace of change is accelerating today" is true and represents a critical aspect of technology trends that marketers need to monitor. The rapid changes in technology and the impact it has on consumer behavior require marketers to stay up-to-date.

The other options are incorrect. A growing portion of U.S. R&D expenditures going toward research instead of development is not necessarily a technology trend that marketers need to monitor specifically. The statement that the time between idea and implementation is expanding is also incorrect as technology advancements such as agile software development and prototyping have improved the speed of implementation. China leads the world in spending on research and development, while significant, is not a technology trend that marketers need to monitor specifically. The government's regulation of technological change may impact industries such as healthcare and finance, but it is not a universal trend that marketers need to monitor.

Which of the Following Is True About the Technology Trends