Which of the following techniques uses variables such as price and promotional expenditures, which are related to product demand, to predict demand?
A) associative models
B) exponential smoothing
C) weighted moving average
D) simple moving average
E) time series

Question

Quizplus · Accepted Answer

Associative models use variables related to product demand, such as price and promotional expenditures, to predict demand. The other options are forecasting techniques that do not consider external variables.

Which of the Following Techniques Uses Variables Such as Price