Which of the following is NOT an issue that would be addressed in a management decision problem?
A) Should the advertising campaign be changed?
B) Should the price of the product be changed?
C) Determine the impact on sales and profits of various levels of price changes.
D) What can a company do to expand its share of its product category?
E) B and C

Question

Quizplus · Accepted Answer

Management decision problems focus on strategic decisions like changing advertising or pricing. Option C is more analytical, focusing on evaluating impacts, which is typically part of a marketing research problem rather than a management decision problem.

Which of the Following Is NOT an Issue That Would