A ______ is a general description for all organizations in the marketing channel of distribution that buy products to make them available to customers.

Question

A ______ is a general description for all organizations in the marketing channel of distribution that buy products to make them available to customers.

Quizplus · Accepted Answer

A trade reseller is a type of intermediary in the marketing channel of distribution that buys products from manufacturers or wholesalers and makes them available to customers. Other types of intermediaries can include distributors, retailers, and agents. Sponsors, media buyers, and media specialists are not directly involved in the distribution of physical products.

A ______ Is a General Description for All Organizations in the Marketing