Proponents of advertising claim that advertisements do much more than just "shuffling of total demand," but contribute to the increase of total demand-showing that advertising is good for the economy.

Question

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Proponents of advertising argue that advertising contributes to the increase of total demand by creating brand awareness, building consumer trust, and stimulating consumer desires, leading to increased sales and economic growth. Therefore, they believe that advertising is good for the economy, rather than just shuffling demand from one brand to another.

Proponents of Advertising Claim That Advertisements Do Much More Than