When the organization changes its mission, culture, goals, strategy, and structure it has:

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When an organization changes its mission, culture, goals, strategy, and structure, it is referred to as a transformational change. This type of change is a significant shift that can impact the entire organization and requires in-depth and long-term planning and implementation. A transactional change refers to a smaller, incremental change that does not significantly alter the organization's culture or mission. A strategic change refers to a change in the organization's strategy, but not necessarily a complete overhaul of the mission and culture. Attempting a turnaround refers to taking actions to reverse a decline in the organization's performance. While a transformational change may be implemented as part of a turnaround strategy, turnaround refers specifically to a change in performance rather than a change in the organization's mission, culture, goals, strategy, and structure.

When the Organization Changes Its Mission, Culture, Goals, Strategy, and Structure