When a prospect simply cannot imagine how a product can be used,a salesperson's best strategy is to:
A)use a product demonstration
B)convert features to benefits
C)cover one idea at a time
D)appeal to more than one sense
E)use more technical terms

Question

Quizplus · Accepted Answer

A product demonstration allows the prospect to see the product in action and understand how it can be used. It can make the product's benefits more tangible and easier to understand.

When a Prospect Simply Cannot Imagine How a Product Can