Porsche developed a sales training program that includes anecdotes about the rich history of Porsche race cars and the manufacturing processes used to build the sports cars Porsche sells to the public.It would be appropriate to use this information during:
A)the product selection stage.
B)the need identification stage.
C)a persuasive presentation.
D)a reminder presentation.
E)the closing stage.

Question

Quizplus · Accepted Answer

Using anecdotes about the rich history of Porsche race cars and the manufacturing processes during a persuasive presentation would help create emotional appeal and build credibility, thus increasing the likelihood of securing the sale.

Porsche Developed a Sales Training Program That Includes Anecdotes About