What is true of exporting?
A) A common pitfall of exporting is a poor understanding of competitive conditions in the foreign market.
B) Securing financing is rarely a problem for exporters.
C) A common pitfall of exporting is trying too hard to customize a product offering rather than "sticking with what you know."
D) Most exporters have a very good understanding of the competitive conditions in the foreign market.

Question

Quizplus · Accepted Answer

Common pitfalls of exporting include poor market analysis, a poor understanding of competitive conditions in the foreign market, a failure to customize the product offering to the needs of foreign customers, lack of an effective distribution program, a poorly executed promotional campaign, and problems securing financing.

What Is True of Exporting