The International Society of Hospitality Purchasers raised $62,000 in donated goods for Gifts in Kind International,a nonprofit group that gathers and distributes new and used merchandise to charities nationwide.Contributors donated about $37,500 in goods in conjunction with recent trade shows,and $24,500 in fabric and furniture was donated by other vendors.What do the society and its members,as well as the charities who are beneficiaries of the merchandise,compose?
A) the organization's target markets
B) the organization's service providers
C) the organization's market segment
D) the organization's niche
Correct Answer:
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