Canesta Company has developed a virtual keyboard out of light to be used with cell phones and personal digital assistants (PDAs) .The product beams an image of a keyboard on a desk,allowing the user to type on the image.The words are picked up by the user's digital device.When introduced to the market,the device will sell for less than $50.
-Refer to Canesta Company.If,in choosing its channel,Canesta is most concerned about supplying the number of consumers who have expressed interest in such a device,what will its choice of channels largely be influenced by?
A) exclusivity agreements
B) market factors
C) product factors
D) internal environmental agreements
Correct Answer:
Verified
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