SteelMakers Inc.(SMI)is in urgent need of senior sales executives.Sales have declined in the last three quarters while the market share of their leading competitor,Steelworld,has steadily increased.SMI has realized that they are not losing out because of inferior products,but because they have not been able to pitch their products as well as Steelworld.After careful observation of the sales efforts of the latter,the SMI management has decided to offer extremely lucrative,hard to refuse,deals to one or two selected members of Steelworld's sales team.Which of the following modes of sourcing is SMI using in this case?
A) ambushing
B) employee referrals
C) poaching
D) pull-up hire

Question

Quizplus · Accepted Answer

SMI is poaching by attempting to lure away senior sales executives from Steelworld by offering them extremely lucrative deals.