Most companies will compete with ________ rather than ________.
A) distant competitors; close competitors
B) close competitors; distant competitors
C) benchmarkers; distant competitors
D) market challengers; market followers
E) market challengers; market nichers

Question

Quizplus · Accepted Answer

Close competitors are those that are in the same market, offer similar products or services, and target the same customers. These are the companies that businesses will compete with on a day-to-day basis and try to gain market share from. Distant competitors, on the other hand, operate in different markets and offer different products or services, so they pose less of a direct threat. Therefore, competing with close competitors is more important for most companies than competing with distant competitors.

Most Companies Will Compete with ________ Rather Than ________

Most Companies Will Compete with Rather Than