Shaun recommends that the organization do everything it can to lower the organizational costs required to produce widgets while still charging customers the same price for the product.Shaun is recommending the ________ strategy.
A)cost cutting
B)cost leadership
C)differentiation
D)niche
E)None of the above

Question

Quizplus · Accepted Answer

Shaun is recommending a cost leadership strategy, which involves reducing the costs of production while maintaining the same price for the product. This allows the company to offer a lower price than competitors, while still generating profit. Cost cutting may involve reducing expenses, but not necessarily with the goal of maintaining the same price for the product. Differentiation involves offering unique features or benefits that stand out from competitors, while niche involves targeting a specific, narrow segment of the market.

Shaun Recommends That the Organization Do Everything It Can to Lower