Question 1

When ordering items online, the major private shipping companies in the United States include all of the following EXCEPT: ____.

Accepted Answer

AirBorne is not a major private shipping company in the United States, therefore it is not a correct choice for the question. The other options listed (FedEx, UPS, and DHL) are all major private shipping companies in the United States.

Question 2

Currently, there are ____ major assurance providers.

Accepted Answer

There are four major assurance providers: Deloitte, Ernst & Young, KPMG, and PwC.

Question 3

Contextual ads change based on the content you are viewing or searching. They can be ____.

Accepted Answer

Contextual ads can appear in various formats including banner ads, text ads, and pop-up ads, depending on the content being viewed or searched.

Question 4

Most successful small online businesses that sell products have inventories that share one common characteristic: ____.

Accepted Answer

Online businesses that sell products typically have a high value-to-weight ratio in their inventories, meaning the products are relatively light but have a high value. This allows for easier and more cost-effective shipping and handling, as well as higher profit margins. Fragility and uniqueness are not defining characteristics of successful online businesses with inventories, and a low value-to-weight ratio would make shipping costs prohibitively expensive.

Question 5

Peter Thiel and Max Levchin developed the first digital wallet in ____.

Accepted Answer

Peter Thiel and Max Levchin are the founders of PayPal, which was launched in 1998 and was the first digital wallet. Therefore, the best choice is B.

Question 6

Video ads may appear when a user views related content on ____.

Accepted Answer

YouTube is a popular video-sharing platform that displays video ads when a user views related content. The other options (YouVideo, MyTube, and MyVideo) are either non-existent or not popular video platforms known for displaying video ads.

Question 7

____ ads appear as visitors browse from one Web page to another and often contain rich media, streaming video, or large graphics. These ads might appear when you click a link in an excerpt of a news story to view the entire story.

Accepted Answer

Interstitial ads appear as visitors browse from one web page to another and often contain rich media, streaming video, or large graphics. They might appear when you click a link in an excerpt of a news story to view the entire story.

Question 8

____ ads are descriptions of items for sale such as a car, boat, motorcycle, house, or airplane, or something someone is looking for, such as a job.

Accepted Answer

The description matches the definition of a classified ad, which is a type of advertisement in a newspaper, magazine, or online platform, where individuals or businesses can advertise products, services, or job listings.

Question 9

A user's ____ is a record of the links clicked by a user while visiting a Web site.

Accepted Answer

A user's clickstream is a record of the links clicked by a user while visiting a Web site. The other options, thoughtstream, browsestream, and mousestream, are not commonly used or recognized terms in regards to user activity on websites.

Question 10

Online stores and companies provide customer service using chat, texting, email, and ____ pages.

Accepted Answer

FAQs stands for "Frequently Asked Questions" and are commonly found on online stores and company websites as a way to provide answers to common inquiries from customers. BAQs, LAQs, and SAQs are not commonly used abbreviations in the context of customer service.

Question 11

When ordering items online, usually shipments can most inexpensively travel through the U.S. Postal Service with delivery occurring up to ____ later.

Accepted Answer

The U.S. Postal Service offers various shipping options, but the most inexpensive options typically have delivery times up to a week later. This allows for cost savings in exchange for slower delivery.

Question 12

A digital wallet that an organization creates and maintains on its servers for consumers is sometimes called a(n) ____ wallet.

Accepted Answer

A digital wallet that an organization creates and maintains on its servers for consumers is called a thin wallet. Thin wallets rely on the organization's servers to complete transactions, which means they can be vulnerable to security breaches. In contrast, fat wallets store data locally on a device and are considered more secure. However, fat wallets require more storage space and processing power. "Happy" and "organized" are not commonly used terms to describe digital wallets.

Question 13

____ is an electronic device with software that enables the user to make a purchase online.

Accepted Answer

Digital wallet, Electronic wallet, and e-Wallet are all interchangeable terms used to refer to an electronic device with software that enables the user to make a purchase online. Therefore, all the choices are correct.

Question 14

When a Web site is using SSL, the site's URL in the Location or Address bar begins with ____.

Accepted Answer

When a website is using SSL, the URL in the Location or Address bar begins with "https://" instead of "http://". The "s" stands for "secure" and indicates that the website is using a secure communication protocol to encrypt data transmitted between the web server and the user's browser.

Question 15

A(n) ____ is a third party that will certify that a Web site meets some criteria for conducting business in a secure and privacy-preserving manner.

Accepted Answer

An assurance provider is a third party that provides certification that a website meets certain criteria for conducting business in a secure and privacy-preserving manner. This helps to establish trust and confidence among customers and partners of the website. EFT refers to electronic funds transfer, escrow service refers to a service that holds funds or assets on behalf of two parties in a transaction, and trading partner refers to a business with which another business engages in commerce.

Question 16

____ ads are often a logo or simple statement that the content being viewed was paid for by a company. They often appear on a separate Sponsors page or area of the Web site.

Accepted Answer

Sponsorship ads are typically just a logo or a brief statement indicating that the content is paid for by a sponsor. They often appear on a separate page or section of the website, rather than being integrated into the main content like banner or contextual ads.

Question 17

____ are paid editorial ads that contain objectively written opinions about a product or service.

Accepted Answer

Advertorials are ads designed to look like editorial content, but are paid for by the advertiser. They contain objective opinions about a product or service. Option A, Opinion ads, is vague and could refer to any ad that presents an opinion. Option B, Review ads, could also be a possible choice, but it is not as specific as Advertorials. Option C, Blogs, refers to a type of website or online platform and does not necessarily involve paid editorial content.

Question 18

The digital wallet stores a user's payment information such as bank account and credit card numbers, a ____ to identify the user, and information that the user provides such as shipping information to speed up Internet transactions.

Accepted Answer

A digital certificate is used to authenticate and verify the identity of the user, and is necessary for secure online transactions. It serves as a form of identification and is stored in the digital wallet along with other payment information to streamline the checkout process.

Question 19

Digital wallet transactions occur ____.

Accepted Answer

Digital wallet transactions can occur both online via a computer and in stores via a smartphone. Therefore, the best choice is C, which reflects both options.

Question 20

Near field communication (NFC) is a standards-based, short-range wireless technology that allows electronic devices to interact over a couple of ____.

Accepted Answer

Near field communication (NFC) is a short-range wireless technology that typically operates over a few centimeters or inches.

Quiz 9: Electronic Commerce