Marketing strategy questions may be addressed in all of the following ways EXCEPT through:
A) formal consumer research.
B) informal discussions with consumers.
C) predicting future markets.
D) logic founded in knowledge.
E) intuition founded in knowledge.

Question

Quizplus · Accepted Answer

Predicting future markets may not necessarily provide concrete answers for addressing marketing strategy questions. The other options (A, B, D, and E) all involve some degree of research or analysis in order to inform marketing strategy decisions.

Marketing Strategy Questions May Be Addressed in All of the Following