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Why Is It Inappropriate to Use the Indirect Approach in a Safety

Question 39

Multiple Choice

Why is it inappropriate to use the indirect approach in a safety message?

A) The audience may mistake the message for a routine communication and decide not to read it.
B) It is most important to maintain the company's positive image and retain the customer's goodwill.
C) This approach will not be sufficient to soften the blow of the bad news.
D) This approach puts the audience's welfare ahead of the company's best interests.
E) It fails to adequately prepare the audience for the bad news that will follow.

Correct Answer: