A catalogue that features products that appeal to Australian men who are strongly sex-typed would be most likely to use which of the following promotional styles?

Question

Quizplus · Accepted Answer

The promotional style that would appeal to Australian men who are strongly sex-typed would be images portraying assertive themes. This is because men who are strongly sex-typed tend to adhere strictly to traditional gender roles and view masculinity as being associated with assertiveness, dominance, and power. Therefore, they would be more likely to respond positively to content that emphasizes these traits.

A Catalogue That Features Products That Appeal to Australian Men